Our story

September 2012, we had our first meeting to create the best towel collection. A few days later, we travelled to Turkey and started knowing the people and the Pestemal.

In 2013 we attended our first Fair and people were somewhat reluctant… but we could see that everyone loved it!

In 2015 we rebranded and the two siblings, Elias & Melina, run the family business. Amongst the many things we do in our day-to-day, Elias also is the creator of our exclusive designs.
Our towels can be found in almost every Greek island and mainland Greece, as well as in selected shops and eshops around the world.

Our collection now offers the best Pestemal (fouta), from single handloomed fabrics to exclusive triple layer jacquard towels. We create custom products for private customers and exclusive company gifts such as Santo Maris, Intercontinental, Coca-Cola.

MidSeason 2018 we have to move offices to accomodate our growing needs. At the same time we move part of the production in Greece, working alongside some the best subcontractors and have also launched new exclusive products.

In January 2019 we attended the Paris Maison & Objet trade show and the Milan Homi trade show, showcasing our limited Heritage collection and our Resort collection.